Sunday 13 May 2012

Jewel-like qualities...

We were always a touch sceptical about social media and especially Twitter, a few tentative tweets to begin with and then you gain followers, and the confidence to build a business network.
One of our most recent connections was with Nicky Hadjithoma, the founder of new jewellery emporium Neony. Having a common interest in supporting and promoting up-and-coming jewellery designers, Twitter bashed our business heads together, and she kindly invited us to her new store launch in London last week.

Set a jewel-encrusted stones throw away from Tottenham Court Road, the store was already buzzing with people and flash-bulbs as we approached. It was cosy to say the least, but we were still able to enjoy the stunning mix of perfectly curated collections Nicky had put together.

We managed to catch Nicky in the midst of her mingling, a little overwhelmed by the turn-out and realisation that all her hard work had paid off. She was cautious to use the phrase that she had 'something for everyone' but from the queue forming at the back of the store to pay, we'd say there was definitely more than a few happy customers!

With collections on show from Ruby Feathers, Francesca Villa, Daphne Dasque and Origami Jewellery to name but a few, the wall-mounted gilt frames showcased the work perfectly, with the store itself having an Alice Through the Looking Glass quality...

Of course, we couldn't go away empty handed ourselves, with both of us walking away with our very own pieces of Origami Jewellery, and can't wait to go back to get lost in Wonderland...

1 comment:

  1. Alice through the looking glass, you have spiced up my curiosity and I cannot wait to go and discover Neony.
    Thank you for your article
    Kind regards